In 2000 Boost Mobile was founded in Australia and in New Zealand by Peter Adderton. The company is now actually a division of Nextel and was brought over to America originally to compete for the teen and young adult market. Boost Mobile quickly grew to become a national provider of very low cost cellular phone service and were one of the first to offer a flat rate unlimited calling plan.
Positioning itself to become a major player in the wireless communications market Boost Mobile has decided to follow the example of other companies that were in the up and rising mode and chose to establish there brand via the massive exposure of the NFL’s Super Bowl Game.
Boost Mobile did not run a commercial during the 2009 Super Bowl but they’ve thrown their hat into the 2010 Super Bowl Commercial frenzy opting to spend millions of dollars for a 15 second commercial spot that will expose their services to perhaps a 100 million viewers.
We have to see how creative their commercial will be and how they will attempt to leave a lasting impression in the viewers minds. There have been many other companies such as Go Daddy and E-Trade that has used the grand stage of the Super Bowl to successfully expand their sales dramatically. But each had one thing in common… They developed Super Bowl Commercials that are hard to forget. That’s Boost Mobile’s challenge for the up coming 2010 Super Bowl Commercial derby.
Bookmark, Twitter and FaceBook this post to all of your friends and lets all cast a vote on whether Boost Mobile Super Bowl Commercial hits the target or not. We plan to post it right here for your enjoyment.
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